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The Gen X rebellion has been hijacked, institutionalized, and tamed down. From Rage Against the Machine to Vice News, we’re now left wondering if it was all just a bunch of posers, or is there something else at work?
Back in 2008, Rage Against the Machine made a big deal about wanting to put George W. Bush on trial for war crimes. But these days, they’ve been pretty quiet about the Ukraine war. Instead, they’re focusing on left-wing talking points like supporting abortion and using words like “birth-givers” to appease the radical trans movement. They’re also jumping on the left’s “resist” bandwagon by calling Trump supporters racist.
The rock band Rage Against the Machine’s pro-abortion message during a weekend show bowed to the woke transgender-mania, calling mothers “birth-givers.”
In Rage Against the Machine’s first concert in 11 years, the politically charged Los Angeles rock band appeared at Wisconsin’s Alpine Music Theater on Saturday as part of its “Public Service Announcement” tour, where it touched upon the issue of abortion following the recent Supreme Court decision to overturn Roe v. Wade.
During the performance of their 1994 song, “Freedom,” the band displayed a message on a screen reading: “Forced birth in a country with no universal healthcare and where the cost of giving birth is $4,000 to $15,000.”
“Forced birth in a country that is the only wealthy country in the world without any guaranteed paid parental leave at the national level,” read a follow-up message.
The next caption bizarrely referred to mother as “birth-givers,” kowtowing to the woke transgender mob that seeks to erase the word “women,” replacing it with new terms such as “menstruators” and “birthing people.”
According to Rage Against the Machine bassist Tim Commerford, anyone who voted for President Trump is just as “racist” as he is. But he goes on to claim that we can actually “redeem” ourselves if we just admit we were wrong.
Gee, what a nonconformist Tim is, right?
What happened to these once great rebels, who spit in the faces of the establishment and fought “the man” at every turn?
The once edgy Vice News is now nothing more than unserious left-wing political propaganda pusher. Audio Socket once described the so-called “hard-hitting edgy mf’ers” over at Vice this way:
VICE began its online life as an “edgy digital outsider,” Chris Ip writes at the Columbia Journalism Review. In the early 2010s, however, the company began to shift its focus. As David Carr noted for The New York Times in 2014, VICE’s promise to “become the next CNN” had started to gain traction.
Among VICE Media’s most notorious projects at the time were backing Dennis Rodman on a trip to North Korea, publishing Simon Ostrovsky’s dispatches from inside Ukraine (and covering Ostrovsky’s subsequent kidnapping), and releasing “The Islamic State,” a 40-minute documentary from inside a team of ISIS militants. “Vice is deadly serious about doing real news that people, yes, even young people, will actually watch,” says Carr.
Meanwhile, other major news outlets were faltering. NBC’s Brian Williams was suspended, Al-Jazeera America’s newsroom underwent major shakeups and CNN watched its (pre-Trump) ratings plummet. All the while, VICE Media was on the rise.
Vice’s evolution from a gritty and gutsy anti-establishment free rag to a paid website and more is very intriguing. The company achieved great success by using a clever, yet somewhat dubious sales pitch that appealed to many: “Pay Vice to join its youth revolution or get left behind.” These were bold words that Vice probably believed in at the time, but it seems they may have lost their way along the journey.
Vice also boldly proclaimed themselves as the MTV of news media, aiming to engage with the elusive Millennial audience that many had struggled to connect with.
Vice had grown from a free magazine to a company with 3,000 employees spread across a cable network, more than a dozen websites, two shows on HBO, an ad agency, a film studio, a record label, and a bar in London. Vice had become the tenth-highest-valued private company in America, according to CB Insights, at a valuation of $5.7 billion, and as recently as 2016, Smith had told The Wall Street Journal that by the end of the decade, Vice could be worth $50 billion.
Now, just a few years later, the former media darling is filing for bankruptcy.
There has been much debate about what led to the downfall of the once scrappy counterculture company, Vice. Predictably, liberals attribute it to the “bro culture” that permeated the company’s upper ranks, while those on the right believe Vice caught a severe case of Stage 5 TDS, joined forces with the establishment to attack Trump, and subsequently lost their credibility and sense of purpose.
Reports now claim that billionaire George Soros is set to purchase the struggling media company. Daddy Soros running to the rescue — how predictable. However, Soros’s involvement in Vice may be indicative of something much more significant that’s happening beneath the surface.
Soros’s takeover of the once-plucky media group signals an end of an era. The era of the Great Gen X rebellion has come to an official end. While the Gen X rebellion may have had some authenticity in the past, it’s no secret that the liberal democratic system has a way of co-opting any kind of dissent and turning it into something they can use for their own good. The left has a knack for appropriating the movements and traditions of others. It’s easy for them to co-opt, subvert, and dilute anti-establishment energies and messages, making them more palatable to a mainstream audience and less threatening to the establishment.
Soros is proving that with his purchase of Vice. Another good example of this is the left’s impact on many denominations of Christianity, which have been co-opted and transformed into something almost unrecognizable to many.