Buzzfeed Inc. (owners of Complex, HuffPost, Tasty, etc) tells investors that AI will generate content, headlines, "infinite quizzes" & develop Black, Asian, Latino identity-based content to help corporate brands tap an "authentic voice" to sell products https://investors.buzzfeed.c...
Transcript here https://investors.buzzfeed.c...
"In order to help [Sprite] reach a multicultural audience, the campaign ran across Complex and Hot Ones as well as BuzzFeed's Black Identity brand ... We see creators, AI and [identity/cultural] moments as intersectional."